lologo: Smart Concept Logos (Like This!)

What is a logo?

Simply put, a logo is a name, symbol, or trademark of a company or organization. Logos can be made up of text that is configured in a unique way. Your logo can be an illustration with your company's name on or around the illustration. Or your logo can be a symbol. A logo may also be a combination of these, but its goal is always to project the company's intended image.

Why should you use a logo?
One reason is that people process an image in their mind more readily than words alone. A logo serves as the visual stimulation to kickstart the audience's memory, leaving a greater and lengthier impact than words alone can do. It is the simplest and most direct way in promoting a business presence; it's a "what we're about" statement without the long-winded speech.
Logos give brand name recognition and add visual appeal to any document or web page. Because your logo is a unique graphic image, your visitors' eyes will naturally be drawn to it both on the web and on your printed materials.

Today, we’re showcasing another great collection of smart logos, but in this case, their meanings are far easier to grasp.

The logos featured here create the company’s name by combining intricate shapes made up of fonts and illustrations.
These are usually the kind of logos that make you take a second look and say “wow, that’s clever!”.
As usual, we’d love to have your input and feedback in the comments area. Also, if you know of similar logos like these, please add links to them in the comments area below.
We hope you enjoy this fascinating collection!